Google still might be the market leader when it comes to searches, however, we should not ignore the number two search engine in the

Continue readingEpisode 16 – Ignore Bing at Your Peril

  During this global pandemic and lockdown after lockdown, as a business owner, your online presence is more important than ever. Your business needs to

Continue readingEpisode 15 – Don’t Stop Your Marketing Efforts During a Lockdown

  Google changed its privacy policy on March 16, 2012, allowing the company to share data with a variety of services. This includes millions of

Continue readingEpisode 14 – Privacy Concerns Wth Google

  The Streisand effect, inspired by Barbara Streisand’s legal case to have an image of her house taken off line, refers to the phenomenon of

Continue readingEpisode 13 – Dont Be a Victim of the Streisand Effect

    Small businesses that want to grow in the digital world know that Internet marketing is a must. However, most small businesses struggle to

Continue readingEpisode 12 – 3 Crucial Questions to Ask Your Marketing Company

  Marketing is the use of electronic devices to transmit advertising messages and measure their impact. In practice, digital marketing refers to marketing campaigns that

Continue readingEpisode 11 – What Exactly is Digital Marketing

Core Web Vitals are a number of specific factors that will be part of Google’s Page Experience Score, which measures how the user experiences a

Continue readingEpisode 10 – What the Heck are Core Web Vitals

Scams involving Google are of course, nothing new.  I hear of clients getting calls claiming they are from Google with issues ranging from ‘your website

Continue readingEpisode 9 – Why is Google Calling Me?

  Customers in the digital age want to know about a product or business before they buy. They want to know that the business they

Continue readingEpisode 8 – All You Need to Know About Google Reviews